_FROM BOOKS TO F ISHING WORMS,
FROM HAMMERS TO the latest fashion,
VISIT WESTEND IN DUBLIN FOR CONVENIENT SHOPPING CLOSE TO HOME.
_With a huge variety of stores available, WestEnd offers convenience for shoppers.
Everything they could possibly need is in close proximity.
So much so that they could almost live there!
A poster campaign was launched around Dublin accompanied by press ads and a popular radio campaign which was aired on Dublin’s key stations.
_The following Christmas, the campaign was based on buying the appropriate gift for the right person.